Privacy Policy
Effective Date: March 31, 2025
Website: https://integralair.ca

At Integral Air Furnace and Ventilation, your privacy matters. This Privacy Policy explains how we collect, use, and protect your information when you visit our website or engage with our services and advertising.

1. Information We Collect

We may collect the following types of information:

a) Information You Provide Directly

• Name, phone number, and email address through website forms

• Details about your furnace, duct, or ventilation needs when submitting service or quote requests

b) Automatically Collected Information

• IP address

• Browser type and version

• Device type and operating system

• Pages visited and time spent on our website

• Referral source (e.g., Google search, Facebook ad, etc.)

This data is collected through cookies, tracking pixels, and standard website analytics tools.

2. Meta (Facebook/Instagram) Advertising

We use Meta advertising platforms—including Facebook and Instagram—to reach and retarget users with relevant content. These tools may collect data using:

• Facebook Pixel

• Conversion APIs

• Custom Audiences and Lookalike Audiences

What is Collected:

• Page visits

• Button clicks (e.g., contact form submissions)

• Contact information submitted through Meta lead forms

How We Use It:

• To deliver relevant, location-specific ads

• To measure ad performance

• To better understand user behavior and improve our services

To learn more about how Meta uses data, please visit Facebook’s Data Policy.

3. How We Use Your Information

The information we collect is used to:

• Respond to your inquiries and service requests

• Schedule appointments and provide customer support

• Improve the performance and functionality of our website

• Serve and optimize advertising on Facebook, Instagram, and other platforms

• Analyze website usage to enhance the customer experience

4. Sharing Your Information

We do not sell or rent your personal information. Your information may be shared only with trusted third parties who help us operate our website, manage customer relationships, or deliver targeted advertising. This includes platforms like Meta and website hosting providers.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Enhance website functionality

• Track visitor behavior and site usage

• Support retargeting campaigns

You can control cookie preferences through your browser settings.

6. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you

• Request correction or deletion of your data

• Opt-out of certain data collection activities (e.g., Facebook Pixel)

To exercise your rights or make a privacy-related request, please contact us:

📧 info@integralair.ca
📞 780-297-2729